Answer pre-sales questions for your software, any time

The questions that decide a sign-up

• Is there a free plan or trial, and do I need a card?
• Does it integrate with the tools I use?
• Where is my data stored, and are you GDPR compliant?
• Can I cancel any time?
• How is it different from the alternatives?
• Is there an API?

These are usually answered somewhere in your docs, pricing page or FAQ, just not in one place, and not in the words the visitor uses.

Build the agent from what you already have

Give it your website, pricing page, docs or help centre, and your security page. Add a short note for anything that is only in the team's heads, like "No Android app yet; no date."

Saying clearly what you don't do is as valuable as what you do. A visitor who learns there is no Slack integration in ten seconds has been helped, not lost.

Keep support and sales where they belong

Billing problems for a specific account, bug reports and enterprise quotes should reach a person. Set them as topics the agent hands over with the visitor's email, so a "can we get 200 seats?" lands in your inbox.

Put it on the pages where people decide

Add the chat widget to your pricing page and docs, and link it from your Product Hunt or marketplace listing. Read what people ask: the unanswered questions are a free list of what to add to your docs, or to build.